Localz Choose Thunderhead to Improve Customer Engagement

Localz partners with customer engagement experts Thunderhead


London – January 27, 2016 – Localz is excited to announce their partnership with Thunderhead, a recognised technology leader in the customer engagement market. Thunderhead’s ONE Engagement Hub (ONE) helps enterprises build engaged relationships with their customers through personalised, relevant and timely interactions across every touchpoint. Together with Localz, Thunderhead aims to incorporate real-time, location insight to optimise the entire customer journey.

Localz Spotz integrates seemlessly with Thunderhead’s ONE Engagement Hub to help organisations to build joined up and location-aware customer conversations. The Spotz platform enables organisations to trigger location events based on geo-fencing and beacon technologies. These events are sent to the ONE Engagement Hub in real-time, enhancing each customer’s Adaptive Engagement Profile with customer location insight. ONE then maps and visualises physical location insight as part of its customer journey visualisation for either single customers or across the entire customer base. The ONE Engagement Hub enables brands to take real-time action based on these proximity triggers. Insight is then fed back to the customer’s mobile device and this allows the brand to have continuous, contextual and relevant conversations across all customer touchpoints – whether that’s on the web, in the call centre or in-person.

“We are really excited to be partnering with Localz,” says Alex Gowing, Head of Alliances at Thunderhead. “Localz’s location platform will ensure that the customer conversation can also be tailored to include proximity to specific locations and therefore be even more relevant. Mobile technology enables customers to buy and browse at their convenience, now Localz location technology and the ONE Engagement Hub ensures that the customer journey is effortless.”

Tim Andrew, Commercial Director at Localz, comments: “Thunderhead shares our belief that outstanding customer experience is at the core of successful businesses. Together with Thunderhead, we intend to continuously find innovative ways for enterprises to deliver the greatest customer journey. Our new partner’s know-how in combination with Localz’s platform will offer a truly engaging, personalised interaction between businesses and their customers, based on their location.

Localz is looking forward to working with Thunderhead.


About Localz

Localz provides location technology solutions to help businesses to deliver great customer experiences and improve and simplify operational processes. We work with GPS, WiFi, Beacons, QR codes and NFC to deliver the best micro-location technologies in one simple platform. This includes solutions for retail, logistics, finance, travel and transport. Localz delivers micro-location solutions to enterprise customers, such as Woolworths AustraliaHomepassDPD and John Lewis.


About Thunderhead

Thunderhead’s intuitive ONE Engagement Hub joins up web, mobile, high street and contact centre customer experiences, connecting them with your existing CRM system, giving you a multi-dimensional view of all your customers. It allows you to act on an individual customer’s needs in real-time. Effortless engagement just got personal.

Thunderhead is a privately owned British founded software company who, since launching in 2004, has become a recognised global leader in the customer engagement market. Thunderhead is headquartered in London and has operations in three continents and a client base of over 200 global brands.

Learn more at: www.thunderhead.com

Follow us on Twitter: @ThunderheadONE

Connect on LinkedIn: https://www.linkedin.com/company/thunderhead—com