ONE Engagement Hub Integration

ONE provides a touchpoint solution for each and every customer channel, whether online or offline: Out of the box, it provides integrations with assisted channels, CRM, web, email, mobile and more.

ONE can send personalization data to multiple external systems. This could be creating a lead in a Lead Management system, or triggering a real-time, optimized email send through your existing ESP.

External systems can use ONE to do a ‘last mile check’ based on a single source of truth. This confirms whether personalization is still valid, relevant and appropriate – with massive benefits to campaign efficiency.

To amplify the success of your existing campaign activities, ONE can consume external personalization data from systems such as campaign engines. This enables you to understand and act on customer intent or behavior in real-time.

Each action in ONE has channel-specific, associated content. This can reference an external CMS solution or represent an API to pull content from another, non-CMS system.

Audience members and additional customer attributes can be exported and consumed by other customer solutions such as campaign or customer communications management.

ONE allows a user to export contextually rich engagement data to be used in Business Intelligence solutions such as PowerBI.