CREATING OMNICHANNEL EXPERIENCES AT SCALE WITH JOURNEY ORCHESTRATION | AT&T
The provision of a robust, omnichannel customer experience will be one of the key strategic differentiators that will set companies apart.
Everything will need reimagining in the transformation – Technology, People and Process – to ensure success.
In this webcast, the world’s largest telecommunications company shares how Journey Orchestration and Analytics play a pivotal role in their organizational push for compelling customer experiences and business growth.
Your Speaker:
Sulabh Saxena
Director, Business Digital Experience, Strategy and Innovation
Sulabh leads the overall digital & omnichannel strategy for AT&T Business. Working with cutting-edge technologies including AI, Machine Learning & Robotic Process Automation, he is responsible for developing software platforms and solutions powering effortless customer experiences and driving AT&T’s digital transformation.
