Our research reveals that two in five consumers would consider switching to another brand after two bad experiences with a retailer. To combat this brands are shifting to engagement-led marketing, based on nurturing relationships with customers – and focusing on lifetime customer value.
Download your copy of the ebook to find out why:
• There’s no ‘third time lucky’ for brands failing at customer experience
• 82% of the dissatisfied consumers vented their frustrations on social media
• 75% believe their expectations have increased in recent years
• A mere 40% believe their experiences are actually improving
Recommended Reading
blog
What is Real-Time Interaction Management (RTIM) – and why is everyone talking about it?
What is RTIM – and why has it become so fundamental to customer experience and business growth?
article
Journey Orchestration: The New Frontier For Customer-Centric Technology
Why Journey Orchestration makes such a deep commercial impact – and how to get it right.
Reports & Webinars
Video: The evolving role of customer experience (CX)
Putting customers first doesn’t have to be complicated. CRO Rob Coyne sees Customer Experience as three essential elements.
Case studies
ONE for Telco: Use Cases
Six use cases demonstrating how Thunderhead can make a significant difference to customer engagement in Telco.