Customer Journey Orchestration’s role in Digital Transformation: Report

How does customer journey orchestration enable organizations to address business challenges, while building a stable future?
Download the Report

Thunderhead & MyCustomer Report

We’ve teamed up with MyCustomer to investigate the role customer journeys can play in meaningful digital transformation.
In a tough operating climate, investment in customer-centricity can often feel like a big ask.
So, how can journey orchestration help?

Download this report to learn:
● The limitations of most approaches to customer journeys
What is journey orchestration?
How to deliver customer journey orchestration, without the pain!

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THE RISE OF JOURNEY MANAGEMENT AS A PLATFORM FOR CUSTOMER ENGAGEMENT

For 2021, our newest report surveyed 200 service, CX and marketing leaders. With MyCustomer, we investigated how brands are understanding and managing customer journeys, and the impacts of 2020 on the provision of seamless experiences.