Thomson Reuters Webcast: Achieving Unparalleled Reach for Tomorrow’s Consumer

Ameritas's CMO, Prudential's CMO, and Thunderhead’s CPO share the stage to discuss how to engage customers of the future.

Exclusive webcast from the Thomson Reuters Future of Insurance USA 2021

The Ameritas CMO, Prudential CMO, and Thunderhead’s CPO discuss AI-powered insights, the modern meaning of ‘personalization’, and how new digital channels will cater for customers.

● Since engagement starts with the customer, how can we usefully learn more about them on an individual basis, when dealing with large audiences?
● What does it mean – and what does it take – to be ‘digital by default’?
● How can we define and quantify success; for the business and equally, for consumers?